Marketing Jobs: Your Passport to a Lucrative Career
In the ever-changing realm of business, marketing has remained a pivotal function, serving as the bridge between companies and their consumers. For those who are just stepping into this exciting industry, the journey can seem both intriguing and overwhelming. Don’t sweat it. This in-depth guide to careers in marketing will shed light on the broad […]
A Crash Course in Product Marketing: Your Key to Success
Do you want to work in product marketing? If so, this guide is for you! We’ll cover everything from the basics of product marketing to tips on how to be successful in the field. We’ll start with a definition of product marketing and then move on to discuss the key components of this exciting and […]
Discover Your Calling: A Glimpse into Product Marketing Careers
Are you looking for a challenging, fast-paced career with plenty of growth opportunities? If so, then product marketing may be the right choice for you! This field is growing rapidly, and companies are looking for talented professionals who can help them create and market products that appeal to consumers. In order to understand the product […]
HERstory: Angela Catalan
Angela Catalanis the Director of Global Product Marketing at Nearmap, a leading geospatial and location intelligence company. She is also a freelance marketing consultant to startups. She has built her career as a product marketing strategist, helping tech-powered businesses understand their customers and craft killer positioning and messaging that makes their products shine. How did […]
HERstory: Liz Gonzalez
Liz Gonzalezis an avid traveler having visited and written about her adventures in over 70 countries. She’s also an outspoken advocate of education before acquisition. Liz is the Director of Product Marketing at RingCentral and has been in the tech industry for over 13 years. She is passionate about minority women in tech and is […]
HERstory: Katrina Wong
Katrina Wong is the VP of Product Marketing and Demand Generation at Segment. She has a proven track record for launching products in new markets and helping companies move up to the Enterprise. She has also created award-winning integrated campaigns with data storytelling. Prior to Segment, Katrina worked at Hired, Zuora, Salesforce and SAP. She started […]
HERstory: Victoria Young
At Facebook, Victoria works on launching next generation content and video experiences that influence how people interact with one another and shape how they see the world. Before that, she worked at Uber, Google, JWT, and WB after starting her career at Disney. She’s fascinated by how media, technology, and product design can influence behavior, which she studied […]
HERstory: Hila Qu
Hila Qu is VP, Retention & Experiments at Acorns, a leading micro-investing app in the USA. Previously, she was the Product Manager, Growth at GrowthHackers, the premium growth hacking community. She’s also a book author, blogger, speaker, and a mom of two boys. Every day—and some nights, too—she lives in the world of growth, retention, analytics, and products. How did you […]
HERstory: Kathryn Nyhus
As Head of Product Marketing, Kathryn Nyhus is CoSchedule’s conversion copywriter, customer research junkie, and sales landing page addict. In her free time, you might find her mastering her sourdough baking skills, geeking out at a coffee roastery, or renovating her 118-year-old house with her hubby. How did you break into marketing leadership? I took risks, made mistakes, […]
HERstory: Almitra Karnik
Almitra Karnik heads marketing for CleverTap, a mobile marketing platform that empowers marketers to build powerful customer experiences. Almitra has over 10+ years of experience in marketing leadership across the globe. She has led marketing efforts for various Fortune 500 companies, such as Cisco and EMC, and startups, such as Twilio and Splunk. Almitra’s expertise is in […]