Empowering Women in Social Media Marketing: Tips, Tools, and Insights

Disabled woman in wheelchair who works in social media working at her desk

Social media marketing (SMM) is a growing sect of digital marketing that focuses on connecting with your target audience where they’re most likely to spend their time. Establishing a social media presence is an affordable channel for marketing your business and can be highly effective when driven by social media marketing strategy and data. In […]

The Social Media Marketing Breakdown: A Comprehensive Guide to Success

young black woman who works in social media marketing wearing headphones and smiling at desk

Technology has dramatically changed the way people communicate with one another. It’s undeniable. With average time spent on social media topping more than 2 hours per day worldwide, social media has become an invaluable tool for influencing consumer behavior.  If you’re considering a career in social media marketing, it’s important to have realistic expectations surrounding […]

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