Marketing Jobs: Your Passport to a Lucrative Career
In the ever-changing realm of business, marketing has remained a pivotal function, serving as the bridge between companies and their consumers. For those who are just stepping into this exciting industry, the journey can seem both intriguing and overwhelming. Don’t sweat it. This in-depth guide to careers in marketing will shed light on the broad […]
HERstory: Sonja Jacob
Sonja Jacob is a strategic content and growth marketer with more than a decade’s worth of experience fueling demand for B2B companies like Drift, HubSpot, and Mattermark. A lifelong writer and storyteller, Sonja now leads global content marketing at AppDynamics, a part of Cisco. How did you break into leadership? Breaking into leadership was definitely not a one-time […]
HERstory: Susan Su
Susan Su is a growth and marketing leader specializing in content strategy, remarketing, and retention as well as building out early-stage teams. She is currently the Head of Marketing at Reforge. Previously, she was a full-time partner focused on growth-stage investments and educational programming at 500 Startups. Prior to that, she held marketing and product leadership roles at […]
HERstory: Lauren Schuman
Lauren Schuman is the Director of Growth at MailChimp. In her free time, she’s also the Co-Founder of ThinkFluency, an EdTech company that specializes in innovative digital products for teachers and students. As a customer-centric marketing leader with a passion for building best-in-class online customer experiences, she has spent the last 14 years driving growth for eCommerce and SaaS businesses […]
HERstory: Hila Qu
Hila Qu is VP, Retention & Experiments at Acorns, a leading micro-investing app in the USA. Previously, she was the Product Manager, Growth at GrowthHackers, the premium growth hacking community. She’s also a book author, blogger, speaker, and a mom of two boys. Every day—and some nights, too—she lives in the world of growth, retention, analytics, and products. How did you […]
Breaking Into Growth Marketing: Your Guide to the Fundamentals
If you’re a woman interested in the world of marketing, now is the time to jump on board and shake things up! Growth marketing offers an amazing opportunity for ambitious women who want to make their mark. As corporations across the globe are investing more resources into growth strategies, qualified professionals are needed to develop […]
Growth Marketing: Everything You Need to Know to Get Started in Your Career
Growth marketing is all the rage right now. Companies are seeing massive success with it and are scrambling to find someone on their team who knows how to do it. But what is growth marketing? What does a growth marketer actually do? And most importantly, how can you get started in your career in growth […]